MP3 is the format that taught music to travel: small, scrappy, and welcome absolutely everywhere. It was born in 1993, Fraunhofer Institute, Germany, and its real weak spot is holding fine detail at low bitrates: it stays small by quietly discarding sound.
WEBM is video the way browsers like it: open, royalty-free and built to stream. A Matroska-based container restricted to VP8/VP9/AV1 video with Vorbis or Opus audio. That makes it the right destination when what you need is embedding on the web without licensing worries.